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Comparison

MailerLite vs Kit

Choose MailerLite if you need:

Cost-effective email marketing

Try MailerLite

Choose Kit (formerly ConvertKit) if you need:

Creator-focused email and monetization

Try Kit (formerly ConvertKit)
FeatureMailerLiteKit (formerly ConvertKit)
Categoryemail marketingemail marketing
Free PlanYesYes
Setupeasyeasy
PricingFree up to 1,000 subscribers. Paid plans start at $10/month.Free plan for up to 10,000 subscribers (limited features). Paid plans start at $25/month.
Best ForCreators and small businesses starting email marketing who want clean design, easy automation, and a generous free tier.Content creators, writers, and course sellers who want subscriber-first email marketing with paid newsletter support.

MailerLite Strengths

Clean intuitive interface
Generous free plan up to 1,000 subscribers
Built-in website and landing page builder
Solid automation workflows
Good deliverability reputation

Kit (formerly ConvertKit) Strengths

Built for creators
Visual automation builder
Paid newsletter and tip jar features
Clean subscriber management
Good deliverability

MailerLite Limitations

Limited advanced segmentation
No built-in CRM
Template variety is moderate

Kit (formerly ConvertKit) Limitations

Limited email template design options
No built-in CRM
Fewer integrations than larger platforms

Comparison based on vendor-published information. Features and pricing may change. Editorial policy | Report a correction

Disclosure: SubZero Metrix may earn a commission if you sign up through links on this page. This does not affect our editorial recommendations. Read our affiliate disclosure